![Thinking about new ways we consume media.
“A popular Thai publishing company, A Book, has created a new promotion with the help of BBDO to introduce new readers to their books. Working with the idea that people are often bored in public places or in transit, A Book gives the reader short stories or book synopses to enjoy. A Book developed five concepts: SMS, stickers, a widget, place mats and best of all, a printout machine reminiscent of queue tickets.” -via psfk.com [via Creative Criminals]](http://30.media.tumblr.com/tumblr_lcqb9az1zX1qzu2qvo1_500.jpg)
Thinking about new ways we consume media.
“A popular Thai publishing company, A Book, has created a new promotion with the help of BBDO to introduce new readers to their books. Working with the idea that people are often bored in public places or in transit, A Book gives the reader short stories or book synopses to enjoy. A Book developed five concepts: SMS, stickers, a widget, place mats and best of all, a printout machine reminiscent of queue tickets.” -via psfk.com [via Creative Criminals]
